In January 2017, Facebook has refined its algorithm. Last time, we went through two changes of its algorithm. Today, we continue to review the rest of the refinement.<\/p>\n
Facebook has decided to optimize the user experience by incorporating a new metric to evaluate videos\u2019 prominence so as to prioritize them in the News Feed. This new metric, known as \u201cpercentage completion\u201d, is adopted to measure the users\u2019 engagement. If a video is watched halfway, its content is considered to be \u201ccompelling\u201d. On the contrary, if the \u201cpercentage completion\u201d of a video falls below 50%, it is an indication of inadequate commitment.<\/p>\n
In other words, after this Facebook algorithm revision, long videos may not be necessarily inferior, while short videos may not always be superior.<\/p>\n
In January 2017, Facebook has refined its algorithm. Last time…<\/p>\n","protected":false},"author":3,"featured_media":4434,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[79],"tags":[88,89],"yst_prominent_words":[],"class_list":{"0":"post-4182","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-facebook-en","8":"tag-digitalmarketing-en-2","9":"tag-onlinemarketing-en-2"},"_links":{"self":[{"href":"https:\/\/www.ad-linkage.com\/en\/wp-json\/wp\/v2\/posts\/4182","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ad-linkage.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ad-linkage.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ad-linkage.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ad-linkage.com\/en\/wp-json\/wp\/v2\/comments?post=4182"}],"version-history":[{"count":4,"href":"https:\/\/www.ad-linkage.com\/en\/wp-json\/wp\/v2\/posts\/4182\/revisions"}],"predecessor-version":[{"id":6160,"href":"https:\/\/www.ad-linkage.com\/en\/wp-json\/wp\/v2\/posts\/4182\/revisions\/6160"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ad-linkage.com\/en\/wp-json\/wp\/v2\/media\/4434"}],"wp:attachment":[{"href":"https:\/\/www.ad-linkage.com\/en\/wp-json\/wp\/v2\/media?parent=4182"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ad-linkage.com\/en\/wp-json\/wp\/v2\/categories?post=4182"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ad-linkage.com\/en\/wp-json\/wp\/v2\/tags?post=4182"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/www.ad-linkage.com\/en\/wp-json\/wp\/v2\/yst_prominent_words?post=4182"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}